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Google Ad Server share now at 57%. Microhoo less than 15% market share.
The Google ad serving juggernaut appears secure even if Microsoft and Yahoo agree on a deal to merge their search advertising businesses. Our...
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What’s Your TrueAudience?
If you’re a publisher, the recent months have not been kind. Large brand advertisers are pulling back on their spending, and depending on which...
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McCain now ahead - post convention growth is 61% more than Obama
Just in time for tonight’s debates, our Web-wide tracking study shows that John McCain has pulled ahead online. For the first time since we started...
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Reuters Leading the Semantic Web Charge
With all of the information coming from Reuters the past two days, it has become obvious that Reuters is leading the Semantic Web charge. Gasp!...
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Study: Blogs Love Obama, News Sites Love McCain. But McCain Is Catching Up By Going Negative.
Who is doing a better job of getting his message across on the Web: John McCain or Barack Obama? Conventional wisdom says that it is Obama, whose...
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War of words online: McCain vs Obama update
Tracking the war of words between John McCain and Barack Obama enables us for the first time to measure which messages are picked up the most across...
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Obama vs McCain - who really owns the web
The battle between John McCain and Barack Obama is a war of words. What makes this election different is how far and fast those words can go. The...
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GumGum Rethinks Its Approach. Drops Flash
Music and movies may grab the most headlines when it comes to piracy, but many content providers on the web are also having trouble managing their...
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Looking for backlinks? Sign up for our free beta.
We’ve stated our philosophy about links vs takedowns, spoken about the link opportunity for top bloggers and quoted famous SEOs.
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Blog linking is about search traffic not referrals
Louis Gray analyzed his referral traffic trends, saw that blogs were delivering a declining percentage of traffic to his site and came to the...
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Blog linking is about search traffic not referrals
Louis Gray analyzed his referral traffic trends, saw that blogs were delivering a declining percentage of traffic to his site and came to the...
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Expanding the video ad revenue pie
From our early video test results, it’s apparent that video ad relevancy is far from tuned. Hulu may have more monetizable traffic than YouTube,...
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Expanding the video ad revenue pie
From our early video test results, it’s apparent that video ad relevancy is far from tuned. Hulu may have more monetizable traffic than YouTube,...
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Content Syndication 2.0
Online content syndication used to be a simple business. You chased licensing deals with the major U.S. portals, outsourced your reprint business...
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Content Syndication 2.0
Online content syndication used to be a simple business. You chased licensing deals with the major U.S. portals, outsourced your reprint business...
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The YouTube monetization engine
YouTube’s 73% market share gives them plenty of room to experiment. And it’s not difficult to determine why Google has stripped the ability to watch...
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The YouTube monetization engine
YouTube’s 73% market share gives them plenty of room to experiment. And it’s not difficult to determine why Google has stripped the ability to watch...
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Thriving in Google’s World
Google’s rise at the expense of traditional media is well-documented, but I thought the conversation would benefit from a graph plotting Google’s...
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Thriving in Google’s World
Google’s rise at the expense of traditional media is well-documented, but I thought the conversation would benefit from a graph plotting Google’s...
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Improve your odds
Jeff Jarvis paints a clear picture on how news publishers should implement a distributed content strategy. It’s smart stuff, but the options present...
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