EveryZing provides next-generation universal search technology and brings the benefits of search engine optimization (SEO) to online audio and video content. By aggregating structured and unstructured digital content for faster, easier discovery, EveryZing improves the search experience and drives user consumption of multimedia content. EveryZing’s patented technology provides greater monetization opportunities and helps its customers – operators of “infotainment” web sites providing news, weather, sports, business and other professionally produced content – capture a larger share of the $4 billion online video advertising market.