Format Dynamics Overview
What We Do
Format Dynamics makes print advertising work for the online world, delivering media solutions that advertisers want and web publishers need.
How We Do It
We create new ad inventory by optimizing how web pages print and extending onscreen advertisements into print, enabling new revenue opportunities. Printed web pages now appear much like a magazine, including appropriate print...More»
What We Do
Format Dynamics makes print advertising work for the online world, delivering media solutions that advertisers want and web publishers need.
How We Do It
We create new ad inventory by optimizing how web pages print and extending onscreen advertisements into print, enabling new revenue opportunities. Printed web pages now appear much like a magazine, including appropriate print ad inventory (CleanPrint). Advertisers can attach specific printable information and offers directly to an onscreen ad (Click4Print).«Less
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| Name: | Click4Print |
| Product URL: | http://www.formatdynamics.com/products-c4.html |
| Description: | Click4Print gives online advertisements a cross-media extension into print with the click of a button. A clickable Click4Print button extends onscreen ad inventory to the printed page. When activated, the Click4Print button sends the advertiser's chosen collateral directly to the user's printer. Click4Print extends a web publisher's ad inventory and gives advertisers a cross-media messaging option. * Users are not diverted from their online experience * Click4Print ads generate high CPM rates * Web publishers can accommodate Click4Print ads without changes or additional requirements * Click4Print ads are easy to build using existing print or onscreen creative * Click4Print ads are created using Click4 Designer * Click4Print functionality can be added to any onscreen ad unit |
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The Scannable World, Part 2: Scanning Your Web Printouts
Sep 25, 2008 - 0 comments
NEW TECHNOLOGY EXTENDS ONLINE ADVERTISING TO THE PRINTER
Aug 19, 2008 - 0 comments
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