Greg Morton
TriNet Announces Appointment of Greg Morton to Vice President of Marketing
SAN LEANDRO, Calif. (July 5, 2007) – TriNet, a nationwide provider of human resource (HR) outsourcing services for small and mid-sized companies, today announced that Greg Morton has joined the company as vice president of marketing. In his new role, Mr. Morton will be responsible for the company’s entire range of marketing activities including demand generation, public relations, messaging, marketing communications, and sales support initiatives.
“Greg comes to TriNet with a proven track record of driving comprehensive marketing strategies for HR outsourcing providers,” said Martin Babinec, TriNet’s President & CEO. “Greg’s impressive ability to integrate marketing strategy with sales efforts, coupled with his instinct for promoting brand awareness and improving demand generation, will broaden TriNet’s footprint nationwide. We’re pleased to welcome him to our management team and look forward to his contributions.”
Mr. Morton brings to TriNet nearly 15 years of marketing and sales experience. Prior to joining TriNet, Mr. Morton served as vice president for AchieveGlobal, Inc., an international provider of sales, leadership, and customer service training for Fortune 500 companies, where he directed sales and operational activities for the western U.S. Earlier in his career he worked for Administaff as the vice president of marketing, where he oversaw corporate branding, public relations, communications management and lead generation; he was also instrumental in implementing two of the company’s most successful market launches.
“TriNet has concrete plans to expand into new and existing regional markets with a substantially increased sales force, and I expect to provide the scalable marketing infrastructure that will assist with TriNet’s success,” said Mr. Morton. “As the only company in the industry to provide the expertise and services designed to help high-performance organizations develop, retain, and optimize their human capital, TriNet's approach to HR outsourcing is truly unique. I look forward to furthering the company’s marketing reach and brand awareness.”
Mr. Morton graduated with honors earning a bachelor’s degree in Management from Vanguard University of Southern California and an MBA from Pepperdine University.
About TriNet Group, Inc.
Founded in 1988, TriNet (www.trinet.com) delivers comprehensive human resource services to small and medium-sized companies. Its offerings include human asset administration, employer risk management, online HR services and support, payroll processing, tax compliance, workers' compensation, group health and welfare products, and strategic human capital consulting services throughout the United States and Canada. More than simply an HR services provider, TriNet contractually assumes certain legal and financial responsibilities regarding employer rights, legal compliance and risk management.
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